General Guidelines Your case study submission will be used to shortlist you for subsequent rounds. You can submit your solutions in any format you like (Could be a video, in the form of a presentation, you can be as creative as you like). The following will be taken into consideration while reviewing your solutions: Strategic thought process Usability of the proposed features . Depth and precision of research Rationale used to support arguments . Context for the Case Study For this case study, we want you to choose that one app that you strongly dislike using - it can be anything from a banking app, e-commerce app to a messaging app! Select your area of interest and be as creative as you can be with your answers. We encourage you to use wireframes and prototypes while answering. This case study has the following parts: Part 1: New Features for any selected product List improvements in the existing features or suggest new features that can be added to the app you have selected. Explain your thought process behind implementing the following features, the problem we would be solving and the value it would provide if it were solved. Secondly, we would also like you to select the highest value feature that you can identify that would help achieve any one of the following goals: User Reactivation User Engagement/Retention Don't forget to mention what success looks like for the features that you're either improving or building from scratch based on KPIs that you plan on tracking. Part 2: Increase Average Order Value You have joined as a Product Manager at a B2B company. Your goal is to increase the basket size of customers in the next six months for their app. How would you go about it? . O Describe your proposed plan What are the metrics that you would track to ensure that the feature is performing adequately? General Guidelines Your case study submission will be used to shortlist you for subsequent rounds. You can submit your solutions in any format you like (Could be a video, in the form of a presentation, you can be as creative as you like). The following will be taken into consideration while reviewing your solutions: Strategic thought process Usability of the proposed features . Depth and precision of research Rationale used to support arguments . Context for the Case Study For this case study, we want you to choose that one app that you strongly dislike using - it can be anything from a banking app, e-commerce app to a messaging app! Select your area of interest and be as creative as you can be with your answers. We encourage you to use wireframes and prototypes while answering. This case study has the following parts: Part 1: New Features for any selected product List improvements in the existing features or suggest new features that can be added to the app you have selected. Explain your thought process behind implementing the following features, the problem we would be solving and the value it would provide if it were solved. Secondly, we would also like you to select the highest value feature that you can identify that would help achieve any one of the following goals: User Reactivation User Engagement/Retention Don't forget to mention what success looks like for the features that you're either improving or building from scratch based on KPIs that you plan on tracking. Part 2: Increase Average Order Value You have joined as a Product Manager at a B2B company. Your goal is to increase the basket size of customers in the next six months for their app. How would you go about it? . O Describe your proposed plan What are the metrics that you would track to ensure that the feature is performing adequately