Question: Get to know your client by researching on their website. www . phenixent.com and other sources you can find. You will design your own final

Get to know your client by researching on their website.
www.phenixent.com and other sources you can find.
You will design your own final project to present an e-marketing plan to the client.
Your Plan should include and demonstrate research and data-driven reasoning for the following sections:
E-Marketing Goals for 2024-2025
Smart Goals
Proposed timeline
Situation Analysis
Business Problem Statement
Criticism of the current website and its potential implications. Strengths and Weaknesses.
Competition analysis, threats and opportunities.
Target Audience
Audience Segment Specification
Audience Technology Use
Get to know your client by researching on their website. www.phenixent.com

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