Given in the attached presentation is the channel distribution structure of ITC for selling "Classic". As shown in the slide, ITC sells Classic through 4 different channels Urban Wholesale Channel, Urban Large Cigarette Retailers, Rural Cigarette Retailers, and Rural Stockists. For each of the transactions in the channel, a few Selling Prices and a few seller's margins are given. For example, the Selling Price of Classic from Distributor to Urban Wholesaler is given as Rs 15 and the Distributor margin is given as (N+10)% where 'N = Sum of Last 2 digits of YOUR OWN Roll No'. As an example, for SUBHRAA MAHAPATRA (Roll No 21202128), N = 2+8 = 10 and hence in Subhraa's case, the Distributor margin % = 10(N) + 10 = 20%. Similarly, many other margin percentages are given while few are missing. One important thing to remember is that the selling price of Classic to the end consumer must be the same, irrespective of the channel through which the Classic is sold. To solve this quiz you must calculate the following: (i) All the channel margin percentages which are not given and marked as 'question mark' in the slide. (ii) All the selling prices, which are not given and marked as 'question mark' in the slide. The calculations must be specific to your OWN individual Roll No. 21202075

112.pptx Open with Google Slides 4. Channel Pricing SP=?; Margin = (12+N)% ITC ITC Cigarette Distributor SP=?; Margin = 7% SP=?; Margin = ?% SP=15-/-;Margin = (10+N)% SP=?: Margin = ?% Urban Cigarette Wholesaler Rural Stockiest Urban Large Cigarette Retailer Rural Cigarette Retailer SP=?; Margin = (16+N)% SP=?; Margin = (13+N)% SP=?; Margin = (12+N)% Aatmaram - Urban Small Cigarette Retailer SP=?; Margin = (12+N)% Rural Small Cigarette Retailer SP=?; Margin = (12+N)% SP=?; Margin = 10+N)% GY End Consumer 2 1 3 a + Page 112.pptx Open with Google Slides 4. Channel Pricing SP=?; Margin = (12+N)% ITC ITC Cigarette Distributor SP=?; Margin = 7% SP=?; Margin = ?% SP=15-/-;Margin = (10+N)% SP=?: Margin = ?% Urban Cigarette Wholesaler Rural Stockiest Urban Large Cigarette Retailer Rural Cigarette Retailer SP=?; Margin = (16+N)% SP=?; Margin = (13+N)% SP=?; Margin = (12+N)% Aatmaram - Urban Small Cigarette Retailer SP=?; Margin = (12+N)% Rural Small Cigarette Retailer SP=?; Margin = (12+N)% SP=?; Margin = 10+N)% GY End Consumer 2 1 3 a + Page