Question: Given the following data from a recent Comparative Competitive Efforts page in the CIR:BSG CorporateBSG Decisions &Bb 3 8 6 2 4 0 9 8
Given the following data from a recent Comparative Competitive Efforts page in the CIR:BSG CorporateBSG Decisions &BbAnsuINTERNET SEGMENTYour CompanyIndustryAverageYour Companyvs. Ind. Avg.Retail Price $ per pair$$Search Engine Advertising $sFree ShippingNoNoneSameSQ RatingModel AvailabilityBrand AdvertisingCelebrity AppealBrand ReputationOnline Orders sPairs Sold sMarket Share QBased on the above data for your company, which of the following statements is false?Your company's percentage competitive advantages and disadvantages on the competitive factors affecting Internet sales and market share resulted in a net overall competitive advantage of a size sufficient to produce an aboveaverage market share. Your company had a competitive advantage on each one of the eight competitive factors affecting Internet sales and market share. Your company had a tiny competitive advantage in search engine advertising.Your company's branded sales volume and market share in the Internet segment was positively impacted by your company's brand reputation.Your company's two biggest competitive advantages in the Internet Segment related to SQ rating and model availability.
Step by Step Solution
There are 3 Steps involved in it
1 Expert Approved Answer
Step: 1 Unlock
Question Has Been Solved by an Expert!
Get step-by-step solutions from verified subject matter experts
Step: 2 Unlock
Step: 3 Unlock
