Go to the Gallup Poll site (www.gallup.com) and locate information about the Gallup World Poll. Make a
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Go to the Gallup Poll site (www.gallup.com) and locate information about the Gallup World Poll. Make a list of the challenges in conducting polls that represent 6 billion citizens across the world.
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Essentials of Marketing Research
ISBN: 978-0078028816
3rd edition
Authors: Joseph F. Hair Jr., Mary Wolfinbarger Celsi, Robert P Bush, David J. Ortinau
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