Question: Good choice! We already know that we will be exporting the same product we sell right here in the United States, but which question should

Good choice! We already know that we will be exporting the same product we sell right here in the United States, but which question should we ask to determine the potential for product adoption?

What is the perception of the product brand by customers in the international market segments?

Do the customers have similar product needs across international market segments?

How is the product bought by customers in the international market segments targeted?

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Good choice! We already know that we will be exporting the

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