Good point, Marcos! Diversification is important and our added costs to expand in another market will be relatively small. France and Italy are very close second choices, let's go with Italy.

So$,$ now that we've decided to focus on Germany and Italy, let's move on$.$ First though, I want to share with you the winner of our Vitality Cleanse promo.

The two$-$bottle choice is the winner! People indicated that they preferred this choice because it better reflects the range of ingredients we use.

Charlotte

Now, Angel Perez Lopez, what do we call the choices about product attributes, distribution strategy, communication strategy, and pricing strategy that a firm offers its targeted markets?

Marketing campaign

Marketing mix

Marketing method

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