HBSPWalt Disney Co.: The Entertainment King

Examine Disney case. There is a significant amount of information on Disney presented, particularly from 1983 - 2000.

what are performance trends in this period and what was the diversification strategy. How did the company diversify? Evaluate the different approaches and whether each was successful? Unsuccessful? What made the diversification attempts successful or unsuccessful?

Answer rating: 100% (QA)

The period from 1983 to 2000 was pivotal for Disney as it experienced significant growth and diversification under the leadership of Michael Eisner Here are the performance trends and diversification ... View the full answer