Question: Hello, Dear tutor please help me to solve the following questions: 1. Review the basic product concepts that underlie a successful global marketing product strategy
Hello, Dear tutor please help me to solve the following questions:
1. Review the basic product concepts that underlie a successful global marketing product strategy 2. Compare local, international, and global products and brands 3. Apply Maslow's Hierarchy of Needs Theory to understanding the benefits sought by global buyers 4. Outline how "Country of Origin" as a brand element can influence consumer preferences 5. List the five strategic alternatives, that marketers can utilize during the global product planning process to influence user purchase
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