Hello,

I am doing a final project with the Goal as follows: to prepare an E-Commerce proposal for an existing business in the community. The proposal will include an assessment of the business, a strategy for adopting an e-commerce presence and a sound e-commerce marketing strategy. Your final should intended to be presented to the business owner for evaluation and possible implementation.

I am using a local pizzeria as the existing business and need help with the question below if you can please assist, thank you.

"Describe the type of marketing communication campaign you will run (brand building or promotional sales communications). Provide examples of the message you will publish (one per channel if different)"