Question: Hello, I have a question about the case Banbury Impex(India) (link: https://www.chegg.com/homework-help/questions-and-answers/canbury-impex-india-november-2010-came-close-ceo-aadesh-lapura-banbury-impex-private-limit-q55367085 ). Lapuro is also concerned about the long-term profitability challenge of the

Hello, I have a question about the case " Banbury Impex(India)" (link: https://www.chegg.com/homework-help/questions-and-answers/canbury-impex-india-november-2010-came-close-ceo-aadesh-lapura-banbury-impex-private-limit-q55367085 ).

Lapuro is also concerned about the long-term profitability challenge of the company, which is influenced by two factors. Which factor do you think is more threatening to Banburys profitability, cotton prices, or the rising value of the rupee?

Thank you

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