Question: hello I need help with this question find the 2 journal articles if you could find articles and write something up so I can get

hello I need help with this question find the 2 journal articles if you could find articles and write something up so I can get a idea in what I should do

Theoretical discussion of the importance of brand awareness Referring to 1-2 journal articles on brand awareness (concepts relating to brand salience include brand recall, recognition, and brand familiarity), discuss the importance of measuring brand awareness

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