Question: Help If United Parcel Service ( UPS ) makes the mistake of assuming that foreign consumers participate in the same type of activities as thos
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If United Parcel Service UPS makes the mistake of assuming that foreign consumers participate in the same type of activities as thos in the United States and thus only offers the same products and services in the United States to these foreign consumers, then UPS is mistake concerning
Multiple Choice
demographics.
consumer ethnocentrism.
environmental scanning.
cultural fit.
consumer confidence.
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