Question: Help Save & Exit Robust Roast is a coffee product manufactured by General Foods With the product manager seeing a slow decline in the sales
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Robust Roast is a coffee product manufactured by General Foods With the product manager seeing a slow decline in the sales and profits of Robust Roast. Within a matter of months, the manager recommends the marketing activities be cut back to improl the profit margins realized by continued sales of the product.
At which stage of the product life cycle is Robust Roast?
Multiple Choice
Maturity stage
Decline stage
Introduction stage
Growth stage
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