Question: Help to Explain how would you classify the following consumer products and why would you choose that classification. (Remember, there are four different classifications you
Help to Explain how would you classify the following consumer products and why would you choose that classification. (Remember, there are four different classifications you can choose from: convenience, shopping, specialty, and unsought).:
- L.L. Bean Hiking Boot
- Johnsons Baby Shampoo
- Ford F150 Truck
- Geico Car Insurance
2. Based on the classification you assigned each product, explain how the marketing action would differ for each product and the classification that you assigned to it.
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