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Company Name:Lead with Difference.

Impact and company profile:We are the first of its kind Leadership Development company that grooms and coaches leaders to achieve their full potential and help achieve organizational outcomes in a meaningful way.

Brand:We are reawakening human-centered leadership in the organizations. We bring together a holistic approach to leadership development to enhance performance, productivity, and potential. Strong and rooted Leadership can be a game-changer for the organization.

Segments: Corporate Workshops for Blue-Chip Companies.

Executive Coaching: (Coaching the CEOS, CXOS, etc., for Executive presence).

L&D development for Start-Ups and Unicorns.

Self-Learning: is Modules on Leadership via Educational Platforms like Udemy, Course Ere, etc.

Leadership Seminars for B-Schools and Premier Colleges.

Positioning:The first of its kind program is designed to balance performance and potential. Human-Centric Leadership inspires instead of intimidates. The only program which grooms the leaders is to lead from an empowered state and not with the "command and control" mindset.

Marketing Mix: Product: Corporate Workshops, Online Courses, and Executive Coaching Price: Premium pricing for the corporate clients, pricing is competitive for the online module-based programs, Freemium Price model for the Executive Coaching (Complimentary Session to know the client and then set the pricing for further sessions) Promotion Bulk Discounts for the corporate batches (after they sign up more than the threshold number of participants) Place: Digital Interventions, Virtual Grooming Sessions and for physical sessions, it will be in the office building (within India only)

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