Hi I have this work and I'm looking for help with someone who has knowledge in business marketing. I need help with these questions, Please use google or anything that you may have for these questions. The company I'm asking for and selling for is CINTAS a uniform and carpet company.

1) Your Company Information (this is who you are selling for):

• Full legal name of the entity and address of the entity both corporate and location you will work for
• A brief history of the company
• Mission, corporate goals, strategies
• Describe the structure of the local sales and marketing function to which you as the sales person belongs.
• Find names of applicable senior executive to whom you would report.
• A detailed organizational chart for the marketing/selling functions should be included with names where possible.
• If you pick a public company the "Leadership" should be listed on the site or in the annual report or in press releases.
• Find a job description for the sales position you are role modelling for this assignment. Include it as an appendix at the end of your paper.

Firmographics: number of employees, revenues, accreditations and awards that help establish credibility etc Note: you should spend time researching the company's selling function career postings past or current to help formulate a knowledge base about the selling organization.

2) The Market Place:

• Find the NAICS
• Describe and quantify the industry, size*
• What types of customers are your products targeted to?
• What is your company's market share or position? (see 5. Competition below may address this there).
• *Note that your product may be suited to a number of industries but here select the one that you will develop your knowledge base on ie healthcare, technology, etc. Use Industry Canada and Statistics Canada or other sources to quantify the market potential and characteristics.

3) Your Customer Account:

• Who is your customer? Full legal name of entity, address and location you will be selling to. Include the web address.
• Any background information required. Information that leads you to think there may be a need/problem your product may solve.
• Identify who would be in the "Buying Centre" for a purchase such as your product.
• Remember resources such as Hoover's Online, Zoom Info and LinkedIn. Annual reports and corporate websites.
• Minimum of three influencers (with names and title) and the role they will play identified. Check for current news and announcements that may be significant to your selling opportunity with the customer account and or any of the individuals in the buying centre.

4) Product Knowledge - What solution are you proposing to this customer..

• Ensure you include all information your customers may want to know about the product Describe how product is used
• make a feature and benefit analysis (remember a feature is something it has or does and the benefit is how it helps) - present rationale in prose but make a chart for quick reference.
• make a SWOT analysis
• Describe packaging and labelling
• What it is made of
• How and where it is made
• Does it require installation and service post sale
• Complementary products (may be from product line or services ie training)

5) Competitive analysis

• Describe the major competitors for your product
• Compare using factors important to end user of the product
• Compare on factors important to the channels of distribution.
• Make sure you summarize the above in a compare/contrast chart and include your own company with the others.
• Identifying there is NO competition is NOT acceptable

6) Written/ Overall Format Always cross reference the overview description with the marking rubric to ensure you have addressed all the required elements for the assignment. Ensure that you have used in-text citations (that's @pa for footnotes)