Question: Hickman ( 2 0 2 0 ) found that there are predictors of sponsorship awareness. Which of the following is a unreliable predictor of sponsorship

Hickman (2020) found that there are predictors of sponsorship awareness. Which of the following is a unreliable predictor of sponsorship awareness?
Select all that apply.
Product choice
Team identification
General purchase intentions
Brand identity
Hickman ( 2 0 2 0 ) found that there are

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