homework Chapter $14$

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References

Mailings

Review

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Table Design

Layout

b$.$ Subscription fees

c$.$ Sales of products

d$.$ Sales of services

$x$

e$.$ All of these answer choices

$5.$ KPIs are

a$.$ quantitative measurements that define and measure the progress toward achieving organization's objectives.

b$.$ the industry benchmarks that are accepted by companies in a specific industry.

c$.$ quantitative measurements that measure the profitability of a social media plan.

d$.$ qualitative measurements that are established by the government.

e$.$ measurements submitted online to vendors and customers for analysis.

$6.$ Anthony notices that his MasterCard statement gives the company's Web address $($Mas and directs him there to pay his bills and answer his questions. What e$-$business strateg Mastercard employing with this reference to its website?

a$.$ Increasing revenue streams

b$.$ Decreasing expenses

c$.$ Selling additional services such as fraud insurance

d$.$ Reallocating its revenue stream

e$.$ Decreasing revenue streams

$7.$ Technology that is used to detect the mood attitudes or emotions of people is referred

a$.$ sentiment analysis.

b$.$ mood indexing.

c$.$ key performance indicator analysis.

d$.$ quantitative social media measurement.

ish $($United States$)$