How can leaders leverage storytelling, symbolism, and metaphor to evoke emotional resonance and foster collective buy in to the organizational vision, transcending rational appeals and cognitive arguments ...

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How can leaders leverage storytelling, symbolism, and metaphor to evoke emotional resonance and foster collective buy-in to the organizational vision, transcending rational appeals and cognitive arguments ?

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Understanding Cross Cultural Management

ISBN: 9781292015897

3rd Edition

Authors: Marie Joelle Browaeys, Roger Price

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Posted Date: Apr 06, 2024 01:03 AM

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How can leaders leverage storytelling, symbolism, and metaphor to evoke emotional resonance and foster collective buy-in to

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Understanding Cross Cultural Management

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