Question: How can small companies or organizations successfully use the method of crowd-funded strategy to persuade donors such as the Millenials to donate and support their

How can small companies or organizations successfully use the method of crowd-funded strategy to persuade donors such as the Millenials to donate and support their causes and projects? How can they expand their universe of donors to other geographical areas? How would you include them as a factor in the success?

Please provide a reference.

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