Question: How did Coca - Cola in Japan use data warehousing to improve its business processes? What were the results of their enterprise active data warehouse

How did Coca-Cola in Japan use data warehousing to improve its business processes?
What were the results of their enterprise active data warehouse implementation?
Sources: Adapted from K. D. Schwartz, "Decisions at the Touch of a Button," Teradata Magazine, teradata.com/t/page/117774/index.html (accessed June 2009); K. D. Schwartz, "Decisions at the Touch of a Button," DSS Resources, March 2004, pp.2831, dssresources.com/cases/coca-colajapan/index.html (accessed April 2006); and Teradata Corp., "Coca-Cola Japan Puts the Fizz Back in Vending Machine Sales," teradata.com/t/page/118866/index.html (accessed June 2009)

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