Question: How do in - depth interviews help marketers improve their approach to market research? Multiple choice question. The interview results can be used to develop

How do in-depth interviews help marketers improve their approach to market research?
Multiple choice question.
The interview results can be used to develop surveys for a broader sample of consumers.
The cost savings allow for more interviews in the future.
The interviewees sign agreements to use the firm's products exclusively for a set number of years.
Individual responses can be treated as representative of the feelings of the market as a whole.

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