How do questions 2 and 3 help demonstrate WestJet's use of integrated marketing communications? a. They indicate that WestJet uses a variety of promotional tools. b. They suggest that WestJet uses other promotional tools besides advertising. c. They show how the content of WestJet's communications is linked across different platforms. d. They suggest the WestJet does not do much in the way of personal selling. e. They indicate that WestJet has a long-term communications strategy.