Question: How do you evaluate evidence regarding a marketing topic to draw a solid conclusion based on that evidence? How are you planning to address the

How do you evaluate evidence regarding a marketing topic to draw a solid conclusion based on that evidence?
How are you planning to address the credibility of a source?
What value judgments are you going to make?
How are you planning to authenticate rhetorical oral or written strategies for discussion and presentation?
What is your plan for continuous evaluation and improvement of your market plan?

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