How does cultural awareness influence business communication, especially in multinational or cross-cultural contexts?

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How does cultural awareness influence business communication, especially in multinational or cross-cultural contexts?

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Management

ISBN: 9781292340883

15th Global Edition

Authors: Stephen P. Robbins, Mary A. Coulter

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Posted Date: May 06, 2024 08:20 AM

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How does cultural awareness influence business communication, especially in multinational or cross-cultural contexts?

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Cultural awareness plays a significant role in business communication particularly in multinational or crosscultural contexts It refers to having knowledge and understanding of different cultural norm... View the full answer

Management

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