How does the marketing plan compare to the business plan? a. The marketing plan is aimed at
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Question:
- How does the marketing plan compare to the business plan?
- a. The marketing plan is aimed at external rather than internal audiences.
- b. The marketing plan is more current than the business plan.
- c. The marketing plan is broader in scope.
- d. The marketing plan is narrower in scope.
Related Book For
Income Tax Fundamentals 2013
ISBN: 9781285586618
31st Edition
Authors: Gerald E. Whittenburg, Martha Altus Buller, Steven L Gill
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