Question: How does this analysis relate to strategic planning? base on the chart above VRIO Analysis Marriott Marriott Mission Statement To enhance the lives of our

How does this analysis relate to strategic planning? base on the chart above

VRIO Analysis Marriott Marriott Mission Statement To enhance the lives of our customers by creating and enabling unsurpassed vacation and leisure experiences. Marriott Vision Statement "to become the premiere provider and facilitator of leisure & vacation experiences in the world." Marriott Values Statement "Take care of associates and they will take care of the customers." VRIO Analysis Chart Value Yes Rare No Inimitable Organization Yes Yes Yes Yes No Yes Credit card offers Bonvoy Accommodation line RITZ- CARLTON YACHT COLLECTION Yes Yes No Yes

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