Question: How good a job does your organization do in creating value for your customers based on the marketing mix, service providers and the e-marketing mix?

  1. How good a job does your organization do in creating value for your customers based on the marketing mix, service providers and the e-marketing mix? Explain how these areas can be improved? What role should internal marketing and the employee value proposition play in this process? How can your company co-create value with customers?

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