Question: how is customer experience defined and why is important in service marketing customer experience refers to customer complaints and dissatisfaction and addressing them is a

how is customer experience defined and why is important in service marketing customer experience refers to customer complaints and dissatisfaction and addressing them is a terrible service improvement customer experience is the cost associated with providing services and how it impacts the service pricing customer experience as a satisfaction a customer has with a very aspect of a brand impact customer satisfaction loyalty and service differentiation

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