How Much Does a Shampoo Cost?

You$$ve stopped by your local drugstore to pick up a bottle of shampoo. Most of the brands cost somewhere between $$3\mathrm{.}99$ and $$6\mathrm{.}49$ for roughly the same$-$sized bottles. However, you notice one brand that is priced at $$23\mathrm{.}89,$ again for the same amount of product.

Write a post sharing your reaction to this situation.

What did you assume about the higher$-$priced product and its competitors?

Explain the ethical issues involved in the messaging that marketers create. How can they make sure that they are not crossing the line when it comes to these issues?