Question: https://frozenfire.com/video-marketing/ https://en.wikipedia.org/wiki/History_of_YouTube http://www.ebizmba.com/articles/video-websites https://www.lemonlight.com/video-marketing-strategy-the-ultimate-guide/ https://www.brandwatch.com/blog/most-subscribed-youtubers-channels/ https://www.pewresearch.org/internet/2019/07/25/a-week-in-the-life-of-popular-youtube-channels/ https://buffer.com/resources/video-content/ THREE CASE QUESTIONS: 1. YouTube by most standards is a phenomenal success.Discuss Youtube's history from inception to its

https://frozenfire.com/video-marketing/

https://en.wikipedia.org/wiki/History_of_YouTube

http://www.ebizmba.com/articles/video-websites

https://www.lemonlight.com/video-marketing-strategy-the-ultimate-guide/

https://www.brandwatch.com/blog/most-subscribed-youtubers-channels/

https://www.pewresearch.org/internet/2019/07/25/a-week-in-the-life-of-popular-youtube-channels/

https://buffer.com/resources/video-content/

THREE CASE QUESTIONS:

1. YouTube by most standards is a phenomenal success.Discuss Youtube's history from inception to its impact today. Identify and examine YouTube's competitors (other video sharing websites). What opportunities are there for YouTube in the future beyond basic uploading of video content?

2. Provide a social media marketing scenario where you would incorporate video content as a promotional tool. Discuss the product \ service you would select and specifically how would you promote it in detail via identified video sharing sites.Be sure to incorporate suggestions from the articles, video, and textbook.

3.Many experts state that video is the future of content marketing. Do you agree with this statement?Why or Why not?What are the Pros and Cons of this type of (video) content? Again, be sure to include information from the supplemental materials provided to you for this case to support your answer.

https://www.youtube.com/watch?v=FwijbTmexKA

https://www.youtube.com/watch?v=J1t34uTT0iA

https://www.youtube.com/watch?v=8riSzz7r7yc

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