https://www.slideshare.net/kumaravinash23/chapter-1-consumer-behavior-its-origins-and-strategic-applications

Based on the SlideShare listed above, identify two concepts (Production, Product, Selling, Marketing or Societal Concept), then match a company that shows evidence of practicing in support of this particular concept.Explain in some detail how and why they practice this concept.Ideally, marketers try to reach the Marketing or Societal Concept to match their marketing mix and practices too, however that is not always attained.It's good to show companies that have attained these concepts and ones that are working within the first three as they strive to reach the last two (Marketing and Societal).(Hint: each concept treats their target consumers very differently due to their perspective)