https://youtu.be/c74aNd95UDM

 

1) Read each mini-case 2) Write  press release where you have the goal of maximizing the positive and minimizing the negative about each scenario. Thus, you are the Public Relations Representative at your organization and your goal is to write press release that will tell the truth about what is happening, but worded in such a way as to make the most positive you can. 3) When writing your press release you cannot lie about the issues at hand. However, you must be creative and address each issue in each case in a way that gets the most positive spin.