Question: Hypothesis test for two sample proportion: how to find the P-value using the Z test statistic value using technolgy Does Cable Video on Demand (VOD

Hypothesis test for two sample proportion: how to find the P-value using the Z test statistic value using technolgy

the Z test statistic value using technolgy Does Cable Video on Demand

Does Cable Video on Demand (VOD D4 +) increase ad effectiveness? A recent VOD study compared general TV and VOD D4 + audiences after viewing a brand ad. Data were collected on whether the viewer indicated that the ad made them want to visit the brand website, with the accompanying results. Complete parts (a) through (0) below. g Click the icon to view the dam on ad effectiveness. a. Set up the null and alternative hypotheses to try to determine whether ad impact is stronger following VOD D4 + viewing than following general TV viewing. Let population 1 correspond to VOD D4 + viewers and population 2 correspond to general TV viewers. What are the null and altemative hypotheses? 3A. Ho:1r151r2 B. Ho:1r121r2 H1:1r1>1r2 H1:1c1

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