I. Change Management Plan: Provide a detailed plan that includes the following elements to bring about change within the company and to overcome the quality issue.

A$.$ Quality Theories: Explain which quality theories you would follow to bring about change and explain why you chose those theories.

B$.$ Quality Tools and Techniques: Identify at least three quality tools and techniques that you would implement to improve the company$$s quality.

C$.$ Implementing Change: Explain the process and procedures you would take to implement these changes within the organization.

D$.$ Resistance to Change: Explain some of the potential challenges that may prevent implementation.

II$.$ Expected Outcomes: Provide a summary of the expected outcomes and how these changes will impact the organizational quality culture.

Samsung, founded in $1938$ by Lee Byung$-$chul, started as a grocery store in Su$-$dong. Samsung Electronics, established in $1969$ as a subsidiary, initially focused on electronic components. Over the years, Samsung Electronics expanded its product portfolio to include consumer electronics, IT products, and telecommunications equipment.

Samsung has faced several quality issues recently, including the Galaxy Note $7$ recall due to battery issues that led to fires and explosions and the recall of $2\mathrm{.}8$ million washing machines in $2016$ due to safety concerns. These incidents have negatively impacted Samsung's brand reputation and customer trust.

Samsung has demonstrated a commitment to quality control measures and recall campaigns. The company has invested in product safety and quality assurance, implementing rigorous testing and inspection processes to ensure product reliability.

Customer complaints and feedback regarding product issues have been critical in shaping Samsung's quality improvement initiatives. Quality problems have significantly impacted customer satisfaction and loyalty, highlighting the need for Samsung to prioritize product quality and safety.

Samsung has implemented strategies for quality improvements and changes, including communication plans for addressing quality issues and recalls. The company has also established a crisis management team to respond quickly and effectively to quality incidents.

Samsung has adopted Total Quality Management $($TQM$)$ principles and practices, focusing on continuous improvement methodologies like Six Sigma or Lean. These approaches emphasize data$-$driven decision$-$making, process optimization, and employee engagement in quality improvement initiatives.

Samsung has utilized root cause analysis to identify quality issues and statistical process control to monitor product quality. These tools and techniques enable the company to proactively identify and address quality issues, reducing the risk of product recalls and customer complaints.

Samsung has developed action plans for addressing specific quality issues and implementing employee training programs on quality improvement initiatives. These efforts ensure that employees have the necessary skills and knowledge to contribute to quality improvement initiatives.

Samsung has identified potential barriers to implementing quality changes, including organizational resistance. The company has implemented strategies for overcoming resistance, including clear communication of the benefits of quality improvement initiatives and involving employees in the change process.

Samsung's quality improvement initiatives are expected to improve product quality and safety standards, restore customer trust and brand reputation, and increase customer satisfaction and loyalty.

Samsung has analyzed historical quality issues and their impact on the company. The company has also compared its quality practices with industry best practices and standards, identifying improvement areas and innovation opportunities.

Samsung's commitment to quality control measures, recall campaigns, and product safety and quality assurance demonstrates the company's dedication to improving product quality and safety. By adopting quality theories, tools, and techniques, Samsung has implemented a comprehensive quality improvement program that aims to restore customer trust and brand reputation. Through ongoing research and analysis, Samsung continues to identify opportunities for improvement and innovation, ensuring that the company remains a leader in the electronics industry.