I have a case study to write for my strategic management class. The topic I picked was weight watchers the text that has a summary of weight watchers is in Dess, G., Lumpkin, G. (., Eisner, McNamara. (09/2013). Strategic Management: Text and Cases, 7th Edition. I then have to answer one of these 3 questions: 1. Assess the effectiveness of your company's leadership. 2. Discuss the basis of your company's competitive advantage and the potential challenges to its strategy. 3. What growth strategies might your company pursue?

The paper needs to be 3-5 pages long not including the title page or reference page with at least 2 sources.