Question: I Need above 1700 words and divide the points Appendix 1: Marking Criteria for individual assignment (written report) (100%) No. Assessment Criteria Weightings Marks Allotted

I Need above 1700 words and divide the points

Appendix 1: Marking Criteria for individual assignment (written report) (100%)

No.

Assessment Criteria

Weightings

Marks Allotted by Lecturer

1.

Introduction

Discuss background of Nestle (Malaysia) Berhad .

20%

2.

Body 1

Discussion on stakeholders, core competencies and competitive strategy of Nestle (Malaysia) Berhad .

20%

3.

Body 2

Discussion on PEST (political, Economic, Social and Technology) analysis of Nestle (Malaysia) Berhad .

20%

4.

Body 3

Discussion on SWOT (Strength, Weakness, opportunity and Threat) analysis of Nestle (Malaysia) Berhad .

20%

5.

Conclusion

Lessons you have learned after studying learned after studying Question 1 to Question 4.

20%

/100

Weightage

/25

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