i need an intrepretation of 1500 words of the following maps Burger King is taking this concept
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i need an intrepretation of 1500 words of the following maps
Burger King is taking this concept to the next logical step with its new IoT-powered Traffic Jam Whopper project.
Burger King is traffic: People waste up to 5 hours a day in their cars, a badass opportunity to deliver whoppers, to those hungry drivers like never before, The traffic Jam whopper. We use real time data to detect our potential buyers in a traffic jam, to offer them whoppers and deliver on the move. Our media was 100% dynamic, promoting our service only in high congestion zone by leveraging traffic and drivers real time data, we adjusted our billboards, location and content. The messages displayed information about the remaining time in traffic to order and personalized updates about deliveries and progress. Ways better push notification invite the drivers to get a whopper as soon as they enter our delivery zones, people were able to use voices command, to place the order and void ticket. Finally using the latest google maps APIs are app pinpointed vehicle locations and speed in order to deliver for the first time ever to a driver on the move. The delivery zones change following the traffic lot making our services available when a grill lock was identified always within a 3km radios from the restaurants. In just 1 week, increase delivery order by 63% and our daily app download increased 44 times becoming the number one fast food app surpassing McDonalds, dominos the Starbucks in Mexico. Coming soon Los Angelo, Sao Paulo and Shanghai. The traffic Jam whopper.
1) Analyze the Burger King issue in details and cover the Figure 3.4, (Communication infrastructure, applications platform, applications) in much details as possible.
2) Create a map (shared services, facilities, and partner services (second picture) for Burger King in Mexico with the car delivery system
Related Book For
Business Communication Essentials a skill based approach
ISBN: 978-0132971324
6th edition
Authors: Courtland L. Bovee, John V. Thill
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