Question: I need help identifying three reliable non-scholarly sources to answer the following question. There are three key elements to be considered when CompanyOne conducts a

I need help identifying three reliable non-scholarly sources to answer the following question.

There are three key elements to be considered when CompanyOne conducts a digital brand analysis. These elements are:

1. Brand share 2. Brand audience 3. Brand and consumer alignment.

Explain the role that each of these elements plays in CompanyOne's digital brand analysis.

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