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Stock Analysis

Objectives

The Course Project provides students with the opportunity to apply technical analysis measurements they learned throughout the course to a stock that trades on the New York Stock Exchange (NYSE) or the NASDAQ, interpret the data, and make a buy or sell recommendation based on their interpretations.

Guidelines

Topic Selection

Each student will, as part of the course requirements, submit a research paper on an individual stock. You must select a stock no later thanSunday of Week 1for the instructor's approval. You are allowed to select any stock that trades on the New York Stock Exchange (NYSE) or NASDAQ. Each week, you should make comments and gather information on your stock relative to the concepts being discussed. Remember that you must submit your paper at the end ofWeek 7.

Final Paper

Your Final Paper should meet the following criteria.

Structure:The paper should be three to four pages; however, substantial content will be weighted more than length. The content should be in a 12-point Times Roman font.

Content:The paper must include the following five sections.

• The background of the company with a lifecycle analysis
• An analysis of Return on Equity
• The company's projected future growth rate of earnings
• An analysis of its required rate of return using the CAPM measurement
• The company's intrinsic value using the discount valuation techniques

Describe the competitive forces in the industry, including the company's relative advantages and disadvantages to its competitors, and include a discussion on ROE as the basis for growth. This analysis should include demographic trends. Do not just state that "GE has grown at 10% in the past and will again in the future." You should explain why you think that GE can grow 10% (for instance, because you think its products will appeal to a certain demographic that is growing at X%). Given the outcome of your research and technical analysis, you will provide a buy or sell recommendation and estimated price target.

Deliverables

• Course Project Topic Selection:Post your chosen topic for approval in the (ungraded) discussion topic Stock Selection inWeek 1. The instructor will post approval of your selection within the first week.

Grading Rubrics

CategoryPointsDescriptionDocumentation and Formatting15The structure of the paper should meet basic APA writing standards: a titlepage, an abstract, in-text citations, double spacing, indented paragraphs, section headings, and a referencepage.Organization and Cohesiveness25A scholarly paper must include an abstract that tells the reader the purpose of the research paper, the method of analysis (research approach and quantitative and qualitative measurements), and a brief statement of the conclusion(s). The structural order of the main content of the paper must follow the order of the abstract. The content must be properly subdivided into specific sections. The conclusion should state your interpretation of your research and measurements.Editing20A scholarly paper is free of any spelling, punctuation, and grammatical errors. Sentences and paragraphs must be clear, concise, and factually correct.Content100Scholarly means that the paper has significant scope and depth of research to support any statements. Relevant illustrations or examples will enhance the content. The content should exhibit logical reasoning in your interpretations of the data and several in-text citations to provide authority to your statements and conclusions.Total160To receive full credit, your paper must meet or exceed all of the above requirements and any requirements listed in the Additional Requirement section below.

Best Practices

To be considered a scholarly paper, you should comply with the basic APA structure requirements. There are multiple resources in the University's library and online.