Question: I need to write I did visual reflection about the product we generated me and my group which is called Jet commute and we targeted

I need to write I did visual reflection about the product we generated me and my group which is called Jet commute and we targeted commuters at the beginning and it was going well afterwards we implemented a new product and it didn't do that well and if we can explain about each aspect and the pricing strategy we tried to be competitive more than other group being not the least in price nor the highest and trying to develop a sustainable product but marketing wasn't going that well with us

I need to write I did visual reflection about the
Simulation & Practical Work This activity involves students participating in and completing the Sustainable Marketing Simulation from Hubro Simulations (A Sage Resource) via the Harvard Business Publishing portal. In this simulation, students take over as the management team of a manufacturing company in the emerging jetpack market. The market is attractive and growing, but fierce competition and increasing demand for sustainable products makes the market challenging. ESG is an aspect of every decision they make in this simulation and impacts which customers will buy their products, loan terms, and carbon tax. Working in teams, students make decisions around what products to develop, buy and analyze market data, set marketing and sales budgets, decide on pricing strategy, invest in new technology to gain a competitive advantage, and manage the company's staffing and financials. They will also face challenging multi-faceted dilemmas on ESG issues like reporting, carbon offsetting, and CSR. More details about this activity and will be made available on Moodle

Step by Step Solution

There are 3 Steps involved in it

1 Expert Approved Answer
Step: 1 Unlock blur-text-image
Question Has Been Solved by an Expert!

Get step-by-step solutions from verified subject matter experts

Step: 2 Unlock
Step: 3 Unlock

Students Have Also Explored These Related Accounting Questions!