Question: ? _ _ i s a h i e r a r c h i c a l a p p r o a c

?__isahierarchicalapproachofferedbyMilwardBrownmarketingagencytodeterminetheemotionalandfunctionalstrengthofrelationshipconsumershavewithabrand.
Question10options:
a)
Brandloyalty
b)
Brandpartnership
c)
Branddynamics
d)
Brandlove

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