I want to develop a "healthy snack" company that has low-calorie snack products to keep people healthy while eating delicious food. I want to use the "market challenger strategy" as my competitive strategy. Justify this strategy for my "healthy snack" company and what it will be like in my "healthy snack" company (benefits, why it's good, etc.).

Answer rating: 100% (QA)

Using the market challenger strategy for your healthy snack company is a smart choice when entering ... View the full answer