i want to make an imaginary case study using thing point which covers everything from part 1 and part 2. the topic can be anything related to business. or any on going good business. please help me out.

Creating a Case Study You are tasked with creating a case study using previous in-class case studies as a learning guideline. When preparing a case study it is expected that you will conduct research. Good information will enhance the quality of the analysis and the readers solution.

PART ONE BACK END INFORMATION (The Gathering) Brainstorm Brainstorm with your group a fictional individual and what their company, product or service could be. Remember, NO IDEA IS A DUMB IDEA. Dumb ideas create tangents that allow for creativity. Build your Story Create discussion using the 5Ws and how they can help refine three or four ideas down to one, and begin to build a story. Create a detailed background Using a SWOT brainstorm possible strengths, weaknesses, opportunities and threats. Typically, strengths and weaknesses are internal in nature (Corporate objectives, resources, expertise, etc.) while opportunities and threats are external in nature (competition, the market, technology, social trends, etc.). Remember, a strength could be a weakness or a weakness a strength Create your Challenge question Identify a question pertaining to your information that you would like the reader to solve Have multiple solutions Identify a series of alternatives that could resolve the problem. Make sure that issues such as segmentation and targeting, positioning, and the pros and cons of each alternative are discussed. A minimum of two is required.

PART TWO WRITING YOUR CASE STUDY (The Story Telling) Introduction The introduction sets out the story of your case study. Introduce the fictional character, business or company along with the background information regarding the nature of the company, the product, the market or the service. Problem Identify the problem in a clear, concise manner. Ensure that the problem is distinguished from symptoms. Dont state the problem as choosing from between a number of alternative strategies. The problem should pose a question searching for a solution. Pose your Challenge question Identify a question pertaining to your information that you would like the reader to solve. Length Your case study should be no longer than one page, while potential solutions are a minimum of a half page each.