Question: Identify a true statement about the importance / performance matrix. Multiple choice question. Information about the importance of customer journey is indicated in this chart.

Identify a true statement about the importance/performance matrix.
Multiple choice question.
Information about the importance of customer journey is indicated in this chart.
The upper quadrants of the matrix are not considered important.
The lower quadrants of the matrix merit great attention in terms of service improvements.
Information about customer perceptions and importance ratings is combined in this chart.

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