Question: Identify and explain the components of the decision-making process step by step Step one problem recognition Step twoinformation search Step three: Evaluation of alternatives Step

Identify and explain the components of the decision-making process step by step

Step one problem recognition

Step twoinformation search

Step three: Evaluation of alternatives

Step four: Product choice

Step five: post-purchase outcomes

2. Use an example of a product purchased to illustrate how this step is used in our buying processApply this process using an example of a purchase you made recently.

3. Discuss the implications for marketers and consumer behaviour.

Please provide reference

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