Identify the correct statement about advertising. O a. Advertising increases the selling cost per unit because of increased sales volume b. Advertising increases stock turnover by increasing the demand c. Advertising decreases the stock turnover by increasing the demand d. Advertising increases the inventory levels by causing seasonal fluctuations in demand Which of the following cannot be used for evaluating the effectiveness of an automobile companys promotional activity in a market segment?. a. Increased in the car washing and servicing rates O b. Increased clicks on the company website O c. Increase in the car test drives O d. Increase in the store customer walk ins An action scene in the movie shows the Spiderman jumping over cars, trucks and buildings on a New York road. One of the trucks that the Spiderman jumps on has the name Coca Cola painted on it. This type of advertising where the receiver is not consciously aware of the ad message, is known as. a. Overt Messages b. Pre-emptive messages O c. Generic messages O d. Subliminal messages