identifying an international organization which has experienced, or is experiencing, major issues as a result of current and emerging global trends, and satisfy themselves that there are a number of credible resources from which to refer. Well established media (e.g. BBC, Financial Times, New York Times, etc)

Brief introduction to the organisation and sector it operates in, including a summary of the past 3 years revenue, operating profits and general overview of the businesss operational activities (LO2).

An outline of one strategic business issue they are, or have recently, faced; contextualised within the organisational setting, including an overview of relevant strategic decisions that led to their current position (discussed through relevant literature, tools and techniques)

Critical analysis of why the issue has strategic implications and its impact on its stakeholders (discussed through relevant literature and supported by other contemporary examples) (LO2/6).