Question: If a marketer wanted to augment a product, it would be best to: O A. Maintain the basic attributes of the product. B. Randomly lower
If a marketer wanted to augment a product, it would be best to: O A. Maintain the basic attributes of the product. B. Randomly lower conformance to surprise customers. C. Make random unfilled promises to entice customers. OD. Add a variety of different features to increase the net customer benefit
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